Strategy and Techniques to Recruit the right agents

Insurance the industry has a deep-rooted history in India. It has been also mentioned in the writings of Manu  ( Manusmrithi ), Yagnavalkya (Dharmasastra ), and Kautilya ( Arthasastra ). The writings in these historical documents refer to a concept of pooling of resources that could be redistributed to face calamities such as flood fire epidemics etc. Ancient Indian history has also preserved the traces of insurance in the form of marine trade

The insurance industry in India has evolved ever since these ages. We have been noticing many experts talking about how the insurance industry functions and how we can excel in this industry.  Much work has been done in terms of evolving different strategies to sell insurance to our clients. But unfortunately, not much work has been done to create and develop different strategies to recruit insurance agents in our team.   Hence,  it became very important for us to raise the voice and share different productive mass recruitment techniques that will help people working in the insurance industry to source and recruit the best profiles as insurance agents.

Mass Recruit Agents

At AgentsRecruitment.com we have studied the recruitment strategy of many insurance companies and to our surprise, we have seen that almost all of them advocate following the traditional technique of recruiting agents. By traditional technique, we mean that the sales managers and the development officers are still asked to do one-to-one convincing. They still expect their sales managers or development officers to call each and every prospect, book an appointment with them and convince them at their home or their offices.  These traditional techniques are very absolute and are even very time-consuming. Many successful people in the insurance industry have realized a better way to influence people in groups or masses.  These are usually known as mass recruitment activities. Mass recruitment activities are typically the kind of recruitment activities that helps you to reach and influence more people in your local area in less time.

Agents Recruitment .com has been pioneering different techniques and strategies of mass recruiting agents for decades. The productive strategies that we have developed are tried and tested and have been giving amazing results to the people working in the insurance industry in the whole of Southeast Asian countries. One of the most amazing services which have been admired by millions of insurance recruiters across the globe is the series of our video training material.

Video Training Material

RecruitingAgents (Edition 1)

RecruitingAgents (Edition 2)

Bundle Pack

The video training material is a compilation of pre-recorded videos on various productive mass recruitment activities which have been discussed in much detail and explained how to implement them step by step. It also includes an effective script wherever needed and compliments the strategies to derive maximum results out of it. Each edition has about 12 productive mass recruitment activities that can be implemented in your local area very easily.  The Bundle Pack is the compilation of Edition 1 and Edition 2. We always recommend all our clients to go for the bundle pack as it gives a variety of options to select from to restrategize your recruitment process and increase your conversion ratio.

#askRAVI Mentorship Program

"#askRAVI Mentorship Program" is an initiative specially designed for our clients who are more interested in live interaction with Mr. Ravi. ( Founder / CEO - Agents Recruitment .com ). The core intention to start there is mentorship program is to educate people working in the insurance industry regarding the various effective mass recruitment strategies.  all the mass recruitment activities which have been discussed in these training sessions have been tried and tested in real life,  in real situations,  and with real people.  This training program also intends to resolve the individual queries of all the participants regarding recruiting agents.      

1. How To Mass Recruit Agents?

This training program has been specially designed for people working in the insurance industry to understand the offline and online strategies which can be implemented during the covid-19 pandemic scenario. After attending this training program you will be able to; 1. Learn the art of mass recruiting agents. 2. Implement these mass recruitment activities in your local area and recruit the best profiles as insurance agents. 3. You will also learn how to retain your existing inactive agents and how to reactivate them.

2. Online Presence

During the Coronavirus and lockdown situation, every one of us has understood, that we cannot neglect the online strategies to mass recruit agents. "Online  Presence" A very unique and versatile training program that caters to the most common yet ugliest problem in the insurance industry about how to reach more people in less time using digital marketing strategies. This training program helps development officers, sales managers, and business associates working in the insurance industry to learn and implement the most productive digital mass recruitment activities. It is very important for us to understand the nature of every social media platform before using it, and when we do so, it becomes very easy for us to implement different marketing strategies on different social media platforms. These digital mass recruitment activities help to create a mechanism that helps us to generate quality leads from social media platforms on a regular basis.

3. YouTube Video Marketing

Leveraging the potential of some of the most powerful social media platforms for recruiting insurance agents in our team is always a good idea, and what platform can be better than YouTube is the second-largest search engine in the world. This training program is specially designed for those people who want to use the potential of YouTube and consistently generate quality leads from this platform and influence people in their local area.  in this training program you will learn; 1.  how to create and develop a YouTube channel, 2. How to upload a video and increase the reach of that video you are the potential target market. 3.  how to go live on YouTube and Facebook platforms. 4.  how to influence people using these platforms and recruit them to our team.

This training program contains everything that you need to learn how to create a video that can influence people 24/7 and help you to generate quality leads even when you sleep.

Gotcha!! App

Micro-managing our team is indeed a very difficult task in the insurance industry especially when we are focused on increasing the productivity of our team. Sometimes it is very important for us to understand when our agents are starting their day, what are they doing throughout the day, who is the meeting, and at what time they are ending their day. Gotcha!! The app helps you to 

1. Geo-Track your agent's movement LIVE on maps. 

2. Generate different productive reports to enhance the productivity of your team. 

3. Connect all your team on one platform and create seamless communication connectivity. 

4. Helps your agents to mark their attendance on a daily basis.

5. The PC version of the app helps you to transfer all your database in an excel sheet to the app and use it more productively to get the maximum result out of it. It is indeed an amazing productivity tools specially designed for the insurance industry to help development officers sales managers and business Associates to increase their teams productivity and take their business to the next level.

Media Support Services

We at Agents Recruitment .com, understand that not many people in the insurance industry have the time to learn and implement social media marketing strategies. There are many people who are searching to outsource their efforts of implementing different productive digital marketing strategies to generate leads to recruit agents in their team or to generate more business. Media Support Services Is specially designed to cater to the needs of such individuals or Corporates who want to get the job done by the experts. We are offering two major packages into this service, those are; 1. Website Development Package and 2. Digital Marketing package. Agents recruitment.com is equipped with a team of experts who does an extraordinary job when it comes to developing a website for designing and also understand the functionality of the insurance industry.  this deadly combination of the skills in our team has health many people in the insurance industry to successfully implement their digital marketing strategy and generate quality leads to recruit insurance agents in their team or even to generate productive business month on month.

We at Agents Recruitment .com are determined to go every extra mile to help people working in the insurance industry recruit the best profiles as insurance agents in their team. We always advocate the modern techniques of recruiting agents in our team and those are implementing mass recruitment activities whether it is online or offline. We believe that these mass recruitment activities then help you recruit quality agents in your team and be successful in your business. 

Recruiting Agents during COVID-19

Recruiting agents in the insurance industry have become more difficult recently after covid-19 side effects haunting our recruitment process and all our traditional recruitment strategies which we have been using for ages. Traditional techniques which we have been using since ages are not giving us good results now. Techniques like 1to1 recruitment, meeting people

at their home or their offices and convincing them to work as an insurance agent on a commission basis in our team. Since the covid-19 pandemic, we have seen that traditional techniques have absolutely lost their effect from the current market scenario and the results which we are expecting from this kind of activities are not being delivered. Moreover, these traditional techniques are very time-consuming and very low in terms of conversion ratio.

Recruiting Life Insurance Agents

So, the biggest and the toughest question, almost all of us working in the insurance industry whose role is to recruit agents in their team or agency development are facing: So what should we do now to recruit insurance agents in our team in such tough conditions?

Many successful people in the insurance industry have done what it takes to survive such tough conditions. They have switched over-night from traditional techniques to modern recruitment techniques to recruit the best profiles as insurance agents in their team.  modern recruitment techniques like implementing mass recruitment activities and creating influence over various social media platforms and increasing digital marketing activities.  activities which we can implement and recruit best profiles as insurance agents in our team in less time.  but the process of implementing mass recruitment activity Britons by collecting profile wise database which will help us to successfully implement please Mars recruitment activity and gain great results out of it.  so it is very important for us that first, we should have a profile wise data base. we have the database then we should invite all these people to our office to attend a recruitment activity or an event. With the help of these mass recruitment activities, we can perfectly implement the ice-breaking process with the audience and develop a great connection with them.  This connect helps us to influence them and recruit them to our team. Mass recruitment activities has always been the most important element of our #askRAVI mentorship program training session.  These training sessions have been specially designed to learn and understand the step by step process to implement mass recruitment activities in our local area and recruit the best profiles as insurance agents in our team. The techniques taught in these training sessions also helped us to retain our existing agents and reduce the number of inactive agents in our team.  There is a special technique which we talk about in this training program which is the "  need analysis process ".  This process has helped millions of people working in the insurance industry to reactivate their inactive agents and to retain The Lost or negative agents in their team. They were also so successful in generating amazing business out of these inactive agents.

Covid-19 has indeed a lot of industries in their businesses.  The insurance industry is not an exception.  but there are different ways which 10 help us to overcome this difficult situation and recruit quality agents in our team.  The only action that needs to be taken during this kind of difficult time is we need to drink ok of your process which we are using to recruit agents.  Are we still following traditional techniques to recruit insurance agents? Or are we ready to adopt the change which current scenario is demanding from us.

How to make people say YES to become insurance agent?

          

          

          Today, recruiting someone as an insurance agent has become a tough task. The negative attitude of people towards the word “ agent “ is becoming more rigid. No one wants to work on commission basis and everybody wants a job security. In this type of market situation, recruiting even a single agent is a month seems to be a very challenging task.

  Yet, there are many successful insurance recruiters, who are regularly recruiting most productive insurance agents and generating great business from them. What is it that they are doing differently? What type of people are they meeting? How are they sourcing such people who are ready to work as insurance agent? What script are they using while convincing the potential insurance agent? There are many such questions which might be coming to your mind when you see these successful insurance agent recruiters growing in the company and earning great money.

    The approach which these successful insurance recruiters are very ‘Pro-agent attitude’. Pro-agent attitude means, when they are talking to the potential insurance agent they talk in a way where the potential agent feels that he is not here to make him agent because he is having recruitment targets, but he is offering me this opportunity because he genuinely cares about my betterment and growth. When you talk in a way where you show the genuine concern about the other person and his growth, then only the other person with listen to you. Remember, showing genuine concern will only open the potential ears to you. It does not mean that he will join you only because you have shown concern about his growth to him. There are different approaches of convincing a person to be an insurance agent. To understand these techniques you have to first understand the mindset of the person with whom you are dealing with. There are many different reasons for people to join insurance industry as agent and below are some of them which are commonly found to be as high motivators.

   Successful insurance recruiters design their conversations and try to talk more on these motivating approaches.

Some join for growth

   There huge amount of people who are desperately waiting for an opportunity which will help them to grow in life. Growth has a different meaning to different people. Some wants to grow financially, some wants to grow their social status or some wants to grow the personal ability to earn more money. Insurance industry or an agent’s profile can be a place where they can satisfy their want for growth.

Somejoin for recognition

               Not all people work for money. There are people who want other people to appreciate them, clap for them, cheer them and recognize them as an achiever in life. These people join agent’s profile in insurance industry after understanding the rewards and recognition culture of the company. 

Somejoin for clearing their debts

            Sometimes people are in acute need of money to clear their debts and don’t know how to arrange extra money to pay them off. These people first check that how fast they can earn their first cheque and once they understand that it surly is a great source to earn a regular extra income, they would join immediately.

           

Somejoin because they are fed-up with the job pressure and hence want to be theirown boss

            There are huge amount of people who are waiting to just kick their boss’s ***, if they get a good alternative opportunity to earn. They are too much fed-up with ever increasing job pressure and wants to do something independently. They want to experience the feeling of being their own boss and not being accountable to anybody for what they do and how they do. When they see an independence of work and a feeling of being an entrepreneur along with the experts help to make them successful in their business, they sign-up immediately for being an insurance agent.

            There can be many such reasons for people to join as insurance agents. We should learn to identify their needs and design our conversations accordingly. There are different techniques and approaches which can be learned through specialized recruitment activities. These recruitment activities have been practiced by many insurance recruiters and have understood to secret of convincing the toughest profiles to join and insurance agent. There are many successful insurance recruiters who have learned and understood these techniques, practiced them on daily basis and have got great results.

         We at Agents Recruitment .com, have compiled the most productive recruitment activities in our best selling training material “ Recruiting Agents ( Edition 1 & Edition 2 ) “. The training material is available in instantly downloadable PDF format from our website www.agentsrecruitment.com. All the recruitment activities has been tried and tested in real life, in real situation and with real people and hence they have given great results in all parts of the country. To download the training material, visit us at https://www.agentsrecruitment.com/product/.

Author – Ravi Takle

Agents Recruitment .com

Most Effective Ways of Recruiting Insurance Agents

Tell us what you think on this

Please comment below

2 Secrets of Recruiting Most Productive Insurance Agents

        
               Recruiting insurance agents has always been a big challenge, filled with dilemmas and many unanswered questions. While sourcing an insurance agent, we always have this doubt in our mind, that the effort which we are putting in to recruit, train and develop the new insurance agent is going to pay-off or not? Is this new agent going to work hard to pour in more business? Is he going to be an asset or a liability? No one want to ‘carry dead woods’ in the team, especially when the pressure of business targets is piling on our shoulders. Unfortunately, 80% of insurance recruiters fail to recruit productive insurance agents only because they have not set the basic criteria of screening the profile of a person before offering him the agency. Hence, many-a-times it happens, that ‘we bring in a wrong person to a right place’, which ultimately spoils the whole productive work place.

            The insurance companies have understood and also have tried to address this issue well in advance by setting their own criterias for appointment of insurance agents. Yet, it has been observed that, due to business pressure, the set rules of appointing an insurance agent are frequently overlooked and as a result people who are not serious about working and earning money get recruited. Moreover, the mentality of people towards the word ‘agent’ is also increasingly becoming negative and hence, it is becoming more difficult to recruit right people.

            Despite of all odds, we can still recruit most productive people as insurance agents. People who will bring in great business and will grow along with us. People who are willing to work and earn good money on commission basis are still out there yet to be approached or made aware of such a fantastic earning opportunity which they can explore. There are many Development Officers, Sales Manager & Business Development Managers in insurance industry who are recruiting great agents despite of all odds and even generating great business. How they are doing it? How they are managing to recruit good agents and generate great volumes of business? What new techniques and sources they are using to recruit good agents?

            The answer to these question is, they all are following two techniques religiously and are getting great results.

       A.      Sticking to the basics criteria of recruiting agents and  

     B.    They have understood that, to recruit quality agents they have to meet good quantity of people on daily basis.

The basic criteria of recruiting insurance agent should ideally be as :

A.    Basic Criterias:

1.      Educated

2.      Responsible ( Married or should have dependents )

3.      Living in the city for atleast past 20 years

4.      Should have need to earn extra money

5.      Should have a zeal to work as an entrepreneur.

B.     Most Productive Recruitment Activities:

The recruitment activities which most of the successful insurance recruiters perform, are the very important secrets to their great achievements in insurance industry. There are specific recruitment activities which have helped many insurance recruiters to build some of the most productive insurance agents’ in their team. Those are the people who have contributed to create many MDRTs, COTs and even TOTs. The recruitment activities which they execute are driven with the specialized approach and with immense focus on doing each and every aspect of the activity correctly and with a difference.

There are mostly two types of recruitment activities which they execute:

1.      Active Recruitment Activities

Active Recruitment Activities are those recruitment activities where you meet your potential insurance agent personally, with a proper appointment and convince him to join you as insurance agent. It can be a  one-on-one interview based recruitment activity or even a group recruitment activity. The conversion ratio in this type of recruitment is very high and most importantly you get best opportunities to interact with you potential insurance agent before they join you.

2.      Passive Recruitment Activities

Passive Recruitment Activities are those recruitment activities which helps us to generate productive and precise database of the targeted profile which we want to recruit. For example, let us assume that we want to recruit house wives or professionals like Doctors, Lawyers and CAs or retired people or even ex-army men in our team. Passive recruitment activities are designed to help us generate the database of specific profiles which we want to recruit. Once we have the precise and productive database, it becomes very easy to approach them and convince them to join us as insurance agents.

We at Agents Recruitment .com, have compiled the most productive recruitment activities in our best selling training material “ Recruiting Agents ( Edition 1 & Edition 2 ) “. The training material is available in instantly downloadable PDF format from our website www.agentsrecruitment.com. All the recruitment activities has been tried and tested in real life, in real situation and with real people and hence they have given great results in all parts of the country. To download the training material, visit us at http://agentsrecruitment.com/products/.

Author – Ravi Takle

Agents Recruitment .com

Most Effective Ways of Recruiting Insurance Agents

Tell us what you think on this

Please comment below

...

How To Effectively Recruit Insurance Agents ?

This is the very exact question, which has brought you, to this blog. We at www.agentsrecruitment.com have been studying and understanding the reasons why people in insurance industry fail to recruit quality insurance agents.

Here we will be discussing the Most Effective Techniques or Ways Of Recruiting Quality and Quantity of Insurance Agents.

There are many different words / titles used for an Insurance Agent profile throughout the industry like... Insurance Agent, Agent Advisors, Financial Consultants, Business Development Consultants, Insurance Advisors etc...

Throughout my professional career I have been studying the behavior pattern and the scripts that most of the Sales Managers use when they are on a Recruitment Call for recruiting Insurance Agents. I have noted and rectified the errors which are generally committed by most of us knowingly or unknowingly when we talk to our potential insurance agents / advisors.

Before starting with what recruitment procedure is all about, and how it can be mastered to get the success in recruiting a correct Insurance Agent. Let me make you understand why should we work on improving our skills of recruiting an Insurance Agent.

You are always under the competitive market pressure for more customers, increased revenues, and greater profits. Your recruitment strategy and execution must be producing a steady stream of top line results for business growth. Do they?

My website on " Agents Recruitment " ( www.agentsrecruitment.com ) helps you transform your recruitment activities and events into a smooth, predictable, accountable process. In our terms, it helps you create a recruitment process that "manufactures" Insurance Agents as smoothly and reliably as well-managed companies manufacture products. It gives you ways of recruiting Insurance Agents and boosts up your self-confidence..

Profile Mix

When I first started recruiting insurance agents team, I was taught to hire anybody who is alive, how is breathing. The process or correct approach of recruiting an insurance agent was not defined. After wasting a lot of time and energy, I ended up getting frustrated. Then I regrouped and decided to review all the errors and mistakes which I was making and rectified them. So, let me save you wasting you time and energy and answer the one question, you are asking yourself.

As a Sales Manager, Agency Manager or an Insurance Recruiter, what kind of people should be approached ? To have an answer for this question one should understand what type of people one should approach for recruitment.

Lets understand it in a more simpler way. If you are putting a cricket team together, and you have a room full of 500 people, who would you select in you team ?

The answer is quite obvious, however if you are not a professional insurance recruiter, you might not know the answer.

Here is how you will go for it. For an ideal cricket team you need players with different skill sets. You need people who are expert in their own skills, for e.g. you need to pick up a fast baller, a spinner, a best batsman, good fielders, wicket-keeper etc. When we are having people from different skill sets, then we can implement different strategies for winning the game. Now there may be many ballers, spinners and good batsman among those 500 people in the room, but do you really want to go through trying out every one of them ? Of course not. You will start selecting those people who will give you the best chance at winning, but how will you select them. Here we first need to make all of them understand how tough it is to win a game of cricket, at the same time we will also show them the excellent growth opportunities which they would be getting if they are selected in the national cricket team. Then it will be very easy to know who among those 500 people are ready to face the challenges and are able to work in the toughest time.

The same is true in recruiting quality insurance agents. It means, we need to maintain a profile mix in our team. We need to recruit housewives, ex-army men, professionals like Doctors, Lawyers, CAs etc. When we are having a good profile mix in our team than we will be able to tap or explore all the segments of our society for generating business. Mostly these profiles are considered to be the quality insurance agents. So, then we have landed up on an another question, i.e., How do we define quality insurance agent ?

Lets understand, what are we looking in an prospective insurance agent ?

• Someone that knows how to communicate and not just talk.
• Someone who can teach and make people understand.
• Who can create a consensus with a prospective client.
• Knows how to prospect, this is why we are hiring him.
• Has credibility in society.
• Should look and behave professionally.
• Can learn your style and system of selling.
• Has a particular type of target market.
• Has to be extroward and not introward.
• Has enough time to commit to be associated with you.
• Should be responsible enough who understands the value of earning money.

The prospective insurance agent which we are looking for should be able to communicate with people, not just talking serves the purpose and should also possess many of the other above qualities.

The job of an insurance agent is to make his potential clients understand and teach them what the purpose of insurance actually is, and how it provides peace of mind to them. People are not going to buy something which they don't clearly understand.

A new Sales Manager, Agency Manager, Agency recruiter or an Insurance Recruiter, usually ends up searching someone who is unqualified and who is ready to join insurance business. Who says, " Yes, I think, I should try this insurance business. " and then the insurance recruiter ends up spinning around and wondering why they are working so hard and getting no where ? Then he continues to hire and recruit wrong people which results in draining out their energy, time and money. 

Introspection

When we talk about introspection, it means we need to spend some time with ourselves. We need to understand what are our strengths and what are our weaknesses. I have observed many Sales Managers or Insurance Recruiters, not getting success in recruiting agents only because they lack self-confidence or rather I would call it as self-conviction. Believing in your own product and your company is the most basic attitude which we need to develop before attending a recruitment call.

You have to BELIEVE in three things before going on for a Recruitment Call.

• Your company is the best company in the whole world.
• Your Career Offer is the best offer in the whole world.
• You are the best Recruitment Manager in the whole World.

Keeping this in mind, it would become a real threat for the potential agents to say “NO” to you. No its not an Superman's job, you can do it very easily with the conviction within yourself.

Insurance Agent Recruitment Process :

In a typical Sales call, for a deal to happen, we all know that there has to be always two parties involved in it. The buyer and the seller. With any one of them missing, sale cannot be done. Similarly, this is also applicable in Recruitment Process... so.. it is always like we are in the search of the other party i.e., our prospective insurance advisor.

Recruitment Procedure can be broadly divide into six major sections like.

1.) Prospecting

2.) Making an Appointments

3.) Pitching the Career Opportunity

4.) Supporting through his training programs

5.) Helping him to complete his coding process

6.) Making him earn his first commission cheque as soon as possible