Today, recruiting
someone as an insurance agent has become a tough task. The negative attitude of
people towards the word “ agent “ is becoming more rigid. No one wants to work
on commission basis and everybody wants a job security. In this type of market situation,
recruiting even a single agent is a month seems to be a very challenging task.
Yet,
there are many successful insurance recruiters, who are regularly recruiting
most productive insurance agents and generating great business from them. What
is it that they are doing differently? What type of people are they meeting?
How are they sourcing such people who are ready to work as insurance agent?
What script are they using while convincing the potential insurance agent?
There are many such questions which might be coming to your mind when you see
these successful insurance recruiters growing in the company and earning great
money.
The
approach which these successful insurance recruiters are very ‘Pro-agent
attitude’. Pro-agent attitude means, when they are talking to the potential
insurance agent they talk in a way where the potential agent feels that he is
not here to make him agent because he is having recruitment targets, but he is
offering me this opportunity because he genuinely cares about my betterment and
growth. When you talk in a way where you show the genuine concern about the
other person and his growth, then only the other person with listen to you.
Remember, showing genuine concern will only open the potential ears to you. It
does not mean that he will join you only because you have shown concern about his
growth to him. There are different approaches of convincing a person to be an
insurance agent. To understand these techniques you have to first understand
the mindset of the person with whom you are dealing with. There are many
different reasons for people to join insurance industry as agent and below are
some of them which are commonly found to be as high motivators.
Successful
insurance recruiters design their conversations and try to talk more on these
motivating approaches.
There
huge amount of people who are desperately waiting for an opportunity which will
help them to grow in life. Growth has a different meaning to different people.
Some wants to grow financially, some wants to grow their social status or some
wants to grow the personal ability to earn more money. Insurance industry or an
agent’s profile can be a place where they can satisfy their want for growth.
Not all people work for money. There are people who want
other people to appreciate them, clap for them, cheer them and recognize them
as an achiever in life. These people join agent’s profile in insurance industry
after understanding the rewards and recognition culture of the company.
Sometimes people
are in acute need of money to clear their debts and don’t know how to arrange
extra money to pay them off. These people first check that how fast they can
earn their first cheque and once they understand that it surly is a great
source to earn a regular extra income, they would join immediately.
There are huge
amount of people who are waiting to just kick their boss’s ***, if they get a
good alternative opportunity to earn. They are too much fed-up with ever
increasing job pressure and wants to do something independently. They want to
experience the feeling of being their own boss and not being accountable to
anybody for what they do and how they do. When they see an independence of work
and a feeling of being an entrepreneur along with the experts help to make them
successful in their business, they sign-up immediately for being an insurance
agent.
There can be many such reasons for people to join as
insurance agents. We should learn to identify their needs and design our
conversations accordingly. There are different techniques and approaches which
can be learned through specialized recruitment activities. These recruitment
activities have been practiced by many insurance recruiters and have understood
to secret of convincing the toughest profiles to join and insurance agent. There
are many successful insurance recruiters who have learned and understood these
techniques, practiced them on daily basis and have got great results.
We at Agents
Recruitment .com,
have compiled the most productive recruitment activities in our best selling
training material “ Recruiting Agents ( Edition 1 & Edition 2 ) “. The
training material is available in instantly downloadable PDF format from our
website www.agentsrecruitment.com. All the recruitment activities
has been tried and tested in real life, in real situation and with real people
and hence they have given great results in all parts of the country. To
download the training material, visit us at http://agentsrecruitment.com/products/.
Author – Ravi Takle
Agents
Recruitment .com
Most
Effective Ways of Recruiting Insurance Agents
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